Your numbers are similar to mine @YourDudiness (ALL MY NUMBERS...

Your numbers are similar to mine @YourDudiness (ALL MY NUMBERS ARE IN $AUD).

RRP for the three products appears to as followed in $AUD:
1 ) IQBuds $369.00
2) Boost $649.00
3) LiveIQ $260.00

I'll assume a retail margin of 50% for all products which then translates to the the following unit price per product for retailers:
1 ) IQBuds $246
2) Boost $432
3) LiveIQ $173

If I use your numbers of 15,000 units per product I get the following:
1) IQBuds = $3.69m
2 Boost =$6.48m
3) LiveIQ = $2.60m
Total revenue = $12.77m based 15,000 units being sold of LiveIQ, Boost and IQBuds.

If we are able to sell even 20% of our units via Nuheara's online store than are revenues will be as followed:
1) IQBuds = $4.06m
2) Boost = $7.13m
3) LiveIQ = $2.86m
Total revenue = $14.15m based on 13,ooo units being sold through retail and 2000 units being sold direct to the consumer via Nuheara's website across the LiveIQ, Boost and IQBuds range.

Thus by selling 20% of the total units sold direct to the consumer, we will be increasing our revenue by 10.25% which will have a massive impact on achieving a cash flow positive balance book.

I'm eagerly excited like others here to see unit numbers sold of Boost and the quarterly due next month, although I am not expecting anything 'great' on the quarterly simply based by the fact that there were a number of retail delays before Christmas last year. I will be sitting and waiting to see any announcements about LiveIQ and how that will also go to market. Progress so far has been really great. I am overly excited to see what is around the corner this year.