Well RACV have not realised the loss yet...
But I am trying to work out how CL8 is going to dig themselves out of a loss position and transfer to a profitable platform....
They need to take swift drastic action, their current path doesn't appear to be ending well.
No change in advertising/promotion techniques.
No tweaking of DMC to meet various customer demand...
No change on the my caravan front...
No cross advertising on the mobilise platform.
No car advertising like the competition. I.e vinyl car stickers...
Don't let your ego win... Admit things need change...
Now is the time for change, current direction leads to more losses...
So what action will be taken to get out of this position...
Don't continue to over promise and under delivered... Time for promises are over... Time to deliver...
Even a broken clock is right twice a day...
This share may be good for a trade or two... But, I can't see how it will reach it's potential on it's current cash flow negative path..
Imo, at this point you may as well do something crazy on the promotion front... At this point, really what do you have to loose?
If you know how CL8 is going to reach it's potential please, divulge.. I can't work it out.
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