My problem is you paint everything with a broad brush... Not...

My problem is you paint everything with a broad brush... Not sure if you are trying to pump. But there are certainly good and bad points to this company.

Effectively, the company has been subtly promising for the last 2+ years. Promising it is going to boom.

Growth has only been achieved really via the Racv partnership. Not cl8 Corp.

The advertising arm of this co has only picked up this month, previously the advertising arm of this co has been sleeping. The competition advertises on social media every 3 days or so as a kind of benchmark... So Cl8 has not been compounding positive results from relatively cheap social media advertising.

You say you are looking to the future, using cost volume profit, and looking at the underlying operating profit this share would be a dog without Racv. With no future potential. So really churning over rental vehicles with no potential of moving to an operating profit, really makes your argument null and void, because it is Racv being responsible for growth not cl8 management.

Do the numbers, pluck out all Racv cars then see what remains..

Having an app is certainly an industry benchmark for rental companies.. Go to your play store, and look at apps... Goget, carsales, Avis, Hertz, carnext door... they all have apps... It is industry standard to have an app. I am unfamiliar with app costs, but certainly CL8 pays through the teeth for it's web development, and I would assume an app would be a costly endeavour as well. So possibly something to look at in the future once critical mass has been reached. I am not an advocate for an app at the moment, because I have not looked at the costing... So therefore I can't make an educated decision on it.

What annoys you is shareholders wanting cl8 to follow industry benchmarks expected by consumers and delivered to consumers... By all competitors...

Specifically what other stupid suggestions are you talking about? Advertising? Is that another stupid sugestion? Because the customer/user base has been crawling along for 2 years (don't take into account Racv). Nobody knows about this platform. For advertising you look at how the cost of the campaign converts to sales, obviously not operating profit at this time.. so if nothing happens nothing to track or evaluate/analyse.

Even Hertz, Avis, goget, carnext door all have advertising on their vehicles as a benchmark.. it is just mind boggling.. for 2 + years using the competition as a benchmark and wondering why cl8 is not complying with some basic fundamentals of business.. a vinyl sticker is cheap as chips.. There has not been any real advertising for this co... So how can the consumer know about cl8's services.

I do expect this company to meet and surpass industry benchmarks. It certainly has the structure to do so. But this is an extremely competitive field. But for the last 2 years, it has been promise after promise. And the competition will not lay down and let cl8 win.

I think most of the people posting have been with this share for 2+ years and have expected more growth.

The shareholders are getting frustrated because they see the potential of this company.. and are frustrated that the company is not realising it's potential.

Plodding along at this pace, is why shareholders are frustrated... We all have that brilliant friend that squandered their tallents.. this is how I see cl8... So much potential... But not realising it... And it can be painful to watch.