Interesting slide below which shows the proportion of people in America who suffer hearing problems:
View attachment 1016833
Whats clear is the majority of people who suffer from hearing conditions have mild to moderate hearing issues, this is exactly the market that IQ buds will go after.
So aside from the people who have good hearing this is obviously not applicable to the Australian governments $539m HSP the vast majority of people in need of a solution suffer from mild to moderate hearing problems.....in Americas case 75% of all hearing related issues are mid to moderate cases.
Extrapolate all this to the HSP in Australia and its clear to see the size of the opportunity.
75% of the $539m HSP program is $404m.
If they hypothetically only get 10% of their target market in the government allocation its still a whopping $40m....
Lets not forget IQ buds is like no other and they are cheaper than whats currently on offer and they are far more intelligent and versatile also. Government saves money too with IQ buds....
DYOR
